Reaching people in Finland usually means working with people in Finland: an influencer whose followers trust them, a UGC creator who can make native-sounding Finnish ads, promoters for a sampling day in Helsinki, or an actor for a short social video. If your team does not already have a local network, finding the right people is slow.
Collafly is a Finnish marketplace built for exactly this. A company publishes what it needs, talent applies with their profiles, and the company decides who to work with.
What Collafly helps with
- Finding local talent takes time. Instead of contacting people one by one, you publish a campaign, gig or casting and interested talent applies to it.
- Collaborations get scattered. Applications, selection, messages and content deliveries stay together under the same campaign rather than across email threads and DMs.
- Different needs, one account. Influencer campaigns, UGC campaigns, promoter gigs and actor castings all run from the same company account.
Who you can find on Collafly
Finnish influencers
Influencers publish sponsored content on their own channels, to their own audience. This suits awareness, launches and reaching a specific group through a trusted voice. Read more about influencer marketing in Finland.
UGC creators
UGC creators produce video and photo content that your company uses on its own channels, website or ads, according to the usage rights you agree. Follower count matters less than the quality and credibility of the content. See UGC content creation in Finland.
Promoters for events and brand activations
Promoter gigs cover samplings, trade fairs, in-store demos, events and other field marketing. You describe the location, dates, tasks and pay, and promoters apply.
Actors for social media content
Castings let you find actors for ads, social videos and other productions. You describe the role and production details, and actors apply with their profiles.
How it works
- Create a company account. Registration takes a few minutes, and you can invite colleagues to your company team.
- Publish your need. Write a brief with the goal, deliverables, requirements, schedule, compensation and — for content — usage rights. Collafly reviews every listing before it opens to talent, and may ask for changes if something essential is missing.
- Review applications. Look through applicant profiles and shortlist the most suitable people.
- Select and collaborate. Choose your talent, message them on Collafly and, for content campaigns, receive submissions, request changes and approve content under the same campaign.
What it costs right now
During Collafly's current growth phase, creating a company account and self-service publishing of campaigns, promoter gigs and actor castings are free of platform fees. No payment card is required.
Compensation for influencers, UGC creators, promoters and actors is separate: it is part of each campaign and agreed for that campaign. For the details, read is Collafly really free for businesses?
Practical tips for international teams
- Say which language you need. If the content should be in Finnish, state it clearly in the brief. Many creators also work in English.
- Describe your Finnish audience. Age, location and interests help the right people apply.
- Be concrete about compensation and rights. Clear terms get better applications and fewer follow-up questions.
When you are ready, follow our step-by-step guide to launching your first influencer or UGC campaign for free.
FAQ
Do I need to search for talent myself?
No. You publish a listing and interested talent applies. You then review applicants and choose who to work with.
Is Collafly available in English?
Yes. The public site, company sign-up and company portal are available in English. Some talent may prefer briefs in Finnish, so consider including both languages if your campaign targets Finnish speakers.
Is my listing visible immediately?
No. Collafly reviews each listing before it opens to talent, to make sure it is clear and includes essential information such as compensation.
Can I run promoter gigs and castings, not just influencer campaigns?
Yes. The same company account covers influencer campaigns, UGC campaigns, promoter gigs and actor castings.
